About Us

Every Stitch, Every Bangle – A Touch of Qimra

Fashion isn’t just what you wear at Qimra Clothing –it’s how you tell your story. We’re a Pakistani brand born from heritage and stitched with heart where tradition meets trend in every outfit you own. Whether you’re choosing a stitched piece ready to make a statement or an unstitched fabric to craft your own look, we’re here to make sure your style speaks your soul.

From breezy everyday wear to head-turning festive fits, each piece is crafted with love, precision and purpose. Because to us, every stitch is an emotion, and every design celebrates your beauty, your confidence, your moment.

Where It All Began: Our Heritage Story

Our journey began 20 years ago in Rang Mahal Bazaar, Lahore — a place rich with color, charm and culture. Inspired by the old-world charm of Rang Mahal, we turned our love for fashion into a legacy of craftsmanship — creating dresses that carried the soul of our culture.

The spirit of Rang Mahal still beats in every Qimra creation. Its intricate patterns, radiant hues and regal artistry inspire our collections from hand-embroidered formals to luxury pret that blends heritage with contemporary allure. Every dress carries a story — woven with history, touched by beauty and inspired by the place where our legacy was born.

The Qimra Way: Our Style Philosophy

Our philosophy is simple: Fashion should honor its roots while embracing the now.

We believe that elegance is timeless, yet style should feel effortless. Therefore, every thread, embellishment, and silhouette is crafted with care. Each piece is designed to feel refined, graceful and unapologetically you.

Now stepping into the online world, Qimra brings the essence of Rang Mahal closer to you — where timeless craftsmanship meets contemporary fashion.

Our Craft: From Fabric to Finish

We stitch every outfit with love and precision to ensure comfort and class in every detail. And because no look is complete without a little sparkle, our signature bangles are designed to complement your outfit — crafted with passion, care and a hint of radiance for our gorgeous ladies who love to shine.

What We Stand For: Our Values

At Qimra Clothing, our foundation rests on four core values that define who we are and what we create:

  • Quality: Every fabric, every thread, every detail meets the highest standards of craftsmanship.
  • Customer Care: You’re at the heart of everything we do — your trust, your comfort and your satisfaction.
  • Innovation: We keep evolving, blending classic artistry with modern aesthetics.
  • Continuous Improvement: We never stop perfecting what we do from design to delivery.

The Legacy Continues

From the narrow lanes of Rang Mahal Bazaar to wardrobes across Pakistan, our journey has been one of love, culture and creativity. At Qimra, we’re not just selling clothes — we’re stitching memories, confidence, and timeless elegance into your everyday life.

So, step into the world of Qimra Clothing – where your style story begins, and heritage meets haute couture.